For this project, I was brought on by B.S LLC to create visual assets for the Brand Identity.
The assets I created then became apart of the menu, the logo, website, wallpaper, and prints to be hung in the restaurant.
I started by creating traditional Japanese Gyotaku style prints of fish.
After the prints, I began to play with how to illustrate them. I started by coloring them, then I began to reduce them, using the scales as a texture, and then introducing my hand-drawn fish overtop.
Following the prints came a series of explorations in Shell. I incorporated a reduced but playful color palette that continued to grow into other concepts and directions.
For this project, I was brought on to create a campaign for PASSEPORT'S album/single releases.
I began by creative directing a photoshoot for their press photos. This developed into a theme throughout there identity. I took the high contrast concept to heart and began to alter found images.
I wanted to convey a dark-moody-emotional feeling that I had experienced with their music.
I began to crop and focus on the emotional qualities of selected photos, collaging them began to invoke a strong visual response.
In the design of these images, I wanted to keep to a reduced color palette, which tied into the press photos.
Cody Gunningham x Rochambeau x Harvey Nichols
This was my second project working with NYC fashion company ROCHAMBEAU.
The clothing I designed was for a limited release at HARVEY NICHOLS.
I began this collaboration by channeling what "a 16 years old me would wear."
Having said that 16 year old me was into skateboarding, punk music, being rebellious.
I took that concept and ran with it, incorporating the misfit's logo, cigarettes, and flowers.
The collaboration dropped at select Harvey Nichols stores in 2017.
I was contracted to create textiles for Rochambeau’s spring summer 17' fashion line. This was my first time designing textiles, so I had no idea of what amount of work went into it.
The theme going into the design process was "Rolling stones in Morocco."
So with that in mind, I began to pull from images of camels, vases, and geometry. The camel motif I designed became an important asset in the clothing line.
The result was a compilation of my artistic voice and the theme, which then was reimagined by Rochambeau.
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